Inside the World of Luxury Van Manufacturing: A Deep Dive with Tim Gray of OG Luxury Coach
In a rare interview with the man who could be called the founder of the Luxury Cruiser Industry, with the founding of Midwest Automotive Designs and now the mind behind the newest luxury brand in the Luxury Van and Class-B marketplace, OGV Luxury Coach, that is raising the standards to new heights in the industry, Mr. Tim Gray. Here with our friend Andrew Steele of the popular YouTube channel
Discover the meticulous process behind building high-end Sprinter van conversions with industry expert Tim Gray. Responsible for overseeing the production of over 20,000 luxury vans, Tim shares exclusive insights into craftsmanship, customization, and what makes OGV Luxury Coach a leader in the luxe van industry. Watch the video below to see the factory tour firsthand!
Summary & Key Highlights:
- Industry Expertise & Experience:
Tim Gray has overseen the production of over 20,000 vans, accumulating decades of experience in manufacturing and luxury conversions. His hands-on knowledge ensures each vehicle meets the highest standards. - Company Origins & Growth:
Founded less than two years ago through a partnership with Forest River, OG Luxury Coach specializes in Mercedes-Benz Sprinter van conversions, focusing on premium quality, comfort, and customization options. - The Manufacturing Process — Step by Step:
The factory employs a detailed, multi-stage process:- Stripping OEM parts and painting bumpers/body kits
- Insulation to reduce sound and heat transfer
- Precision flooring with full-length boards for durability
- Wiring, plumbing, and electrical systems using reputable brands
- Exterior modifications, custom paint, and body kits
- Interior upholstery, seat installation, and personalization (colors, patterns, embroidery)
- Final inspections and rigorous quality control gates ensure safety and compliance
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Customization & Customer Focus:
OGV offers multiple models with flexible floor plans and endless personalization options, including pet-friendly layouts, wheelchair lifts, tech integrations, and custom color schemes. The company prides itself on quick, responsive modifications based on customer requests. - Materials & Quality Assurance:
Vans are constructed with high-grade steel, premium lithium batteries, and components from trusted brands. Each build is weighed, signed off, and tested through multiple quality gates to meet federal, state, and industry standards.
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Smart Technology & Interior Features:
The vans feature Garmin touchscreen controls, RGB lighting, power partitions, and innovative features designed for ease-of-use and luxury. Every detail aims to enhance customer satisfaction. - High-Profile Clients & Custom Projects:
OGV has crafted bespoke vehicles for celebrities, including singer Usher, often adapting in-driveway modifications that showcase their flexibility and commitment to excellence.
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